In their Ultimate Guide to Video Marketing, HubSpot reported that 71% ... In their Ultimate Guide to Video Marketing, HubSpot reported that 71% of consumers watch more videos online than they were even a year ago. That number will only continue to increase. Video can no longer just be one piece of your overall marketing plan. It is must be a central component in your campaign efforts and social strategy.

We’ve explained before how important video is for your overall marketi... We’ve explained before how important video is for your overall marketing strategy. Not only will 80% of all online traffic consist of video, but 90% of consumers say that video helps them make a purchasing decision. And from a marketer's perspective? Well, 88% report that video gives them a positive ROI. With marketing videos being both easier and ...

Nick is the marketing manager for a great company with a social missio... Nick is the marketing manager for a great company with a social mission. Part of his job involves getting the message out to people who could seriously benefit from their products. More than anything, Nick believes in the transformative power of his company’s work. That’s why he spends so much time writing content, updating his website’s SEO, and r...

LinkedIn is getting more and more attention as a prominent face in soc... LinkedIn is getting more and more attention as a prominent face in social media. It is an excellent resource for professional connections, growing businesses, networking, and job recruiting.

A growing number of businesses are tapping into the power of Instagram... A growing number of businesses are tapping into the power of Instagram to tell their brand story, and they’re seeing big results. Still, many businesses are intimidated by a social channel that is driven by visual content.

Potential customers are tired after a long day. When they finally sit ... Potential customers are tired after a long day. When they finally sit down and open Facebook, their feed is cluttered with uninteresting and uninspiring media. Scrolling from pictures of families to controversial rants, friends visiting new restaurants or annoying Facebook Ads, nothing quite catches their attention. After liking a couple of photos ...